What the Metaverse is not

There’s so much hype about the metaverse. Companies sharing news about solutions they are building. People talking and arguing what the metaverse really is. We’ve also chimed in with an article exploring the topic. But with all this talk comes a lot of confusion. Let’s debunk some of the myths about the metaverse, shall we?

Reading time: 3 mins | Published on: 1/17/2022

Metaverse is not
10 Misconceptions: Debunked

⭕ It’s not owned by Meta (formerly Facebook). They are just one of the companies building their own metaverse. This is a very important point. Since there isn’t a single metaverse, there isn’t a single owner of it, too. If history and economic theories are any guide, there will be quite a few instances before the market saturation point and the logical consolidation afterwards.

💰 It’s not yet another crypto. Although many of the solutions offer coins or tokens, crypto is not a mandatory part of the metaverse. Indeed, some solutions have their crypto coins listed. While others have only issued tokens as a means of internal payments.

🎮 Believe it or not, it’s not a game. True, games were the first use case, but but we’re well beyond just games now.

🥳 There’re a lot more opportunities in the metaverse than just entertainment. True, its immersive experience is great for events, conferences, job fairs, etc. But looking at the companies announcing metaverse solutions, we’re talking serious business here.

3️⃣ It’s not necessarily a 3D-only experience. You can enjoy the 2D as well.

🥽 VR/AR/MR headsets are great to have but not mandatory. Neither are goggles but an XR emoji doesn’t exist yet. 😊

🧒 It’s not only suited for Gen Z and after. Adults are also welcome.

😱 For all Snow Crash fans and regular skeptics, the metaverse is not a bad thing. Neither is it the beginning of the end. By the way, the word ‘metaverse’ was coined by Snow Crash’s author – Neal Stephenson. He envisioned the metaverse as the successor to the internet.

🆕 It’s not even that new! Remember Second Life? That game came out in 2003! Another, more recent example, is Roblox, which was released in 2006. A note for the younger readers: Second Life was a platform where people, using an avatar for themselves, would lead a second life in a virtual world.

🌐 And last but not least, it’s not a replacement of the web but an evolution, rather.

The Change is Happening

How we work and interact with each other and with technology has been changing for some time. The pandemic pushed us a few years (decades) forward. Obviously, we need to meet, collaborate, and socialize in new ways. And the metaverse promises to solve exactly that – to enable immersive, next-to-real, and productive interactions. Cannot wait to see what the future holds!

Simply Flows: Virtual Assistants in the Metaverse

We are thrilled to announce that Simply Flows is the first company ever to offer virtual assistants in the metaverse! Customers can ‘hire’ and ‘train’ virtual assistants to perform mundane tasks for them. They can also customize their virtual assistants by changing the names, avatars, and appearances.


Reading time: 2 mins | Published on: 1/11/2022

We are super excited to share this first sneak peek of the virtual assistants metaverse we’re building.

The Future Office is… in the Metaverse

The metaverse is the true evolution of how we work and interact with each other. Even more importantly, the metaverse offers a truly new way to use technology. As we know, the future of work entails humans doing their jobs alongside the digital workforce. There is no way around it. Also, there is no point of pushing back or insisting on the old ways. Currently, our experiences are limited to web and desktop applications. Additionally, the digital workforce is called ‘bots’, ‘robots’, ‘zaps’, ‘workflows’, etc. Nothing suggesting teamwork, collaboration, or even remote acceptance. Therefore, we’ve set out to build an immersive experience for people and human-like appearance of the virtual assistants. In short, we’ll bring the two ends of the spectrum together into a new reality.

It’s been a remarkable journey of building a no-code solution for process automation. Having all the pieces in place, and looking at where technology is going, we’ve decided to expand to the metaverse. We are extending our powerful engine for automated process workflows into the metaverse. Indeed, not only is it the future of technology, it is also the future of work and the future of the office.

Virtual Assistants in the Metaverse

Join our Discord community to follow our progress, to take part in shaping the first-ever virtual assistants metaverse, and to get rewards. We take each and every piece of feedback to heart. Also, we promise to stay on top of technology at all times. Surely, it’s going to be an awesome journey. So, come and make that leap with us!

Interested in learning more about the metaverse? Have a look at our blog posts to make sense of it all.

What is Metaverse?

There doesn’t seem to be one definite answer. Companies have their own interpretations and implementations. Here’s our take on what the metaverse is and what companies like Microsoft, Nvidia, and Meta (formerly Facebook) are building.

Reading time: 4 mins | Published on: 1/10/2022

Metaverse: Definition and Etymology

met·a·verse /ˈmedəˌvərs/ noun COMPUTING

A virtual-reality space in which users can interact with a computer-generated environment and other users.
What is metaverse

The word ‘metaverse’ was coined by the American writer Neal Stephenson in his 1992 science fiction novel Snow Crash. Stephenson’s concept of the metaverse has become very popular and quite influential. Games like Quake and Immercenary, virtual reality worlds like Active Worlds and Second Life, and even Microsoft’s Xbox Live have all been influenced by Snow Crash. Actually, the book was a must-read for everyone on the Xbox development team.

Metaverse: Evolution of the Internet

Now that we’ve explored the word’s definition and etymology, let’s answer the ‘What is Metaverse?’ question. In simple terms, it’s the logical evolution of the internet. It’s a fully immersive and more natural way to interact with each other and with technology. Another way to explain the metaverse is as the reality’s digital twin of people, places, things, connections, etc.

We spend most of our wake time online anyway. That won’t change. What will change, though, will be our experience. We’ll be immersed in the metaverse, whether it is a virtual, an augmented reality, or a mixture of both. What we do and how we do it will be much more natural in the metaverse. And last but not least, we’ll be able to achieve much more in the metaverse than we can currently. Just imagine replacing the cumbersome ways we interact with technology now – keyboards, mouse devices, fingers(?!) – with voice, body movement, hand gestures, brain waves even. Evidently, the possibilities are endless.

The Big Tech’s Take

We’ve analyzed some of the most innovative companies that are currently building metaverse solutions. Also, we’ve included our own interpretation.

Simply Flows’ metaverse consists of virtual assistants to hire and train at a familiar office environment. The goal is to save businesses time and money by automating their mundane tasks. Join our Discord community to follow us and get rewards.

Microsoft focuses on extending their office products. They announced Mesh in March, 2021 as a mixed reality, cross-device remote collaboration platform. Integrating virtual and mixed reality into Microsoft Teams is a great first step to enabling people to collaborate, work, or socialize in an immersive and much more engaged way.

Meta’s implementation will be a fully immersive VR platform as an extension to Facebook. Their focus will remain on people’s connections and interactions. Hopefully, this time around, they manage to amplify truth and positivity.

NVIDIA showcases their 3D engine in the Omniverse, as they call it. They plan to bring all 3D design tools into their Omniverse. Additionally, fast rendering and instantaneous graphic updates will enable collaborations on immersive visualizations and real-time simulations.

The Sandbox, Decentraland, and Roblox are 3D games, where players can create their own mini games, assets, and avatars. Also, they provide their own payment systems utilizing blockchain, crypto, and NFT. These companies’ offerings stretch beyond just a game because people can learn, work, create, and socialize on their immersive platforms. In fact, some believe Roblox to be the first real-worlds implementation of a metaverse.

Why now?

As we saw, there is a clear pattern in companies’ interpretation and implementation of a metaverse. Basically, each brand utilizes their expertise, extending their offering to a more intuitive and immersive experience. Not surprising, given that the web has been around for 33 years now and there isn’t much more it can offer.

To summarize, the metaverse holds a huge promise to change how we interact, work, and socialize. The technology is there, the need is there (further exacerbated by a 2-year pandemic), and the intent is there. All hype aside, there has never been a better time for making the metaverse leap.

To debunk some myths and confusion and to answer your questions, here’s a summary of what the metaverse is not.